DreamHack & Fortum Enters New Partnership
MAY 8, 2018
DreamHack enters a partnership with Fortum who will be a Main Sponsor for CORSAIR DreamHack Masters Stockholm 2018. As a power company Fortum provides CO2 – free electricity to the Nordic market. As Electricity is a key factor for DreamHack events and the whole esport industry to function the partnership is a perfect match. With Fortums vision of a cleaner environment DreamHack are proud to partner with them to enable the esports industry to be more sustainable.
“We are super excited to partner up with DreamHack Masters. It feels great to be a part of a sport that relies so definitely on electricity and to know that our product provides the means for this amazing concept. I am confident that DreamHack Masters in Stockholm is going to be a spectacular event,” says Fredrik Karlsson, Head of Communication at Fortum Sweden.
The partnership is the first of its kind, as Fortum is the first power company to invest in the esport industry in this magnitude. Both DreamHack and Fortum share the vision to develop the esport industry. Together and with this partnership both companies agree that this is the first step towards this vision.
“At DreamHack we are tremendously excited to welcome Fortum as a partner to CORSAIR DreamHack Masters,” said Michael Van Driel, Chief Product Officer at DreamHack AB. “As electricity is one of the key unseen ingredients in making esports happen, it’s a perfect partnership, at the same time this is a huge step for esports for a non-endemic brand like Fortum to enter the space.”
DreamHack is the world’s largest computer festival. DreamHack’s core, and origin is the LAN party, with the two major festivals in Sweden, DreamHack Summer in June and DreamHack Winter in November. DreamHack also arranges festivals, events and competitions in several locations in Europe and North America.
The events are a platform for esport, knowledge and creative competitions, music acts, lectures by game developers, Internet & game culture, cosplay, the fair DreamExpo and much much more. DreamHack is also a production company with a focus on gaming, esports, music and arena productions for both traditional TV and the Internet.
During 2016 DreamHack had 233,000 visitors to its events and more than 135 million viewers who followed the live broadcast online. More information is available on www.dreamhack.com. DreamHack is a part of the leading international digital entertainment group MTG. More information is available on www.mtg.com.
We provide CO2-free electricity to the Nordic market. Our electricity in the Nordics comes mainly from hydro power and nuclear power. We have a vision of a cleaner world and we take the role of reshaping the energy system to bring about this change. As a leading clean-energy company we develop and offer solutions for our customers in electricity, heating, cooling, as well as solutions to improve resource efficiency. We also provide services for the power generation industry and solutions for consumers so that they can be smarter in their energy choices.
We love to be able to provide electricity for the amazing world of e-sport, and we are proud to be a partner in DreamHack Masters in Stockholm. You can learn more about us at www.fortum.com or www.fortum.se.